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News - Media Relations

Here you'll find our collection of posts  on the communications industry in general, on industrial strategies and digital transformation.  

 

After more than 10 years of working with SABIC’s plastics and polymers business units, in 2018 we were delighted to extend our support and welcome SABIC’s Specialties SBU as a new EMG G...

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Media Relations

In the midst of mass layoffs at Singapore Press Holdings and an increasingly bleak traditional media landscape, it's time for PR professionals to start growing a new skill set.

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International Media Relations

When Elon Musk decided to take issue with reporters and their media coverage last month, we felt a collective wince across the PR industry and pangs of sympathy for his communications team. Some of...

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Media Relations Strategy

Supporting and leading the PR and marketing activities of Tritium as their network of fast-charging infrastructure expands across Europe.

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Media Relations Industry Trends

In a few weeks our 'Automation & Control' team will be descending on Frankfurt. We work many shows throughout the year, but when it comes around, one highlight is always Light & Bui...

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Events Media Relations Digital Marketing Strategy

We caught up with Director Global Outbound Marketing, Berry Medendorp at SPS IPC Drives in Nuremberg and asked him about the transformation process and the way customer communications and content m...

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Events International Media Relations Content

Looking back at SPS IPC Drives 2017 we can say that we had a successful 10th year representing key clients at Europe’s leading trade fair for electric automation. During those 10 years, we ha...

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Events Media Relations Industry Trends

Originally launched in China in 2004, EMG’s online media portal www.prf.cn was a true pioneer in the digital content space and has enjoyed tremendous success providing news and related conten...

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International Media Relations

24 Oct 2017

Does it count?

When evaluating results of your work, stepping away from ‘success theatre’ and starting to count what really counts and measuring for learning instead can be scary. But in the end the o...

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Media Relations Media Monitoring Strategy

4 Oct 2017

Waste no more

Packaging waste, what to do about it and who’s to blame keeps making headlines. Working with several global leaders in the materials and packaging industries, it has kept us increasingly busy...

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Events Media Relations Industry Trends